Modus Dowal Walker

Etro SS09 Press Day

Amidst the twinkling Christmas lights of Old Bond Street, Etro brought an early Spring sparkle in the form of sequined sari’s and jewel embellished silk kimono’s using a softer Eastern paisley palette in the finest metallic silks. 

Combined alongside pastel pinstripes in baby blue and salmon hues, slouchy tailoring in the form of luxury pajamas were a real hit with the press who enjoyed an Italian inspired brunch of pistachio biscotti, parmesan cheese soufflé’s, polenta and rosemary cake. 

The Indonesian influenced menswear collection combined luxury silk geometric printed robes with silk scarf belts, linen frilled shirts and oversized leather bags topped off with a bright straw panama, bring on the Summer! 

Liz Roscoe
Posted on Thursday, 27th of November 2008 | Permalink

Brand events, Fashion and Product events

Victorinox Flagship Store Bond Street

Last night, Modus helped Victorinox settle into it’s new European Flagship store on Bond Street.  As the beer, wine and Swiss vodka laced cocktails flowed, the assembled crowd were treated to a vertical catwalk with parkour experts suspended, Mission Impossible style by wires and raised up and lowered whilst making some serious moves. 

DJ Princess Julia attracted the cool London crowd to the basement including the likes of Giles Deacon, Jasmine Guinness , Leah Wood and Jade Parfitt.  But the most talked about star of the evening was Jamie Staff, one of our gold Olympic medallists in Beijing.  Wearing the medal to the event certainly attracted a few female admirers! 

Hayley Betts
Posted on Friday, 7th of November 2008 | Permalink

Fashion

MDW Press Open Day SS09

In the sleek and impressive venue of Firevault, Great Titchfield Street, Modus Dowal Walker set up our SS09 Press Day and welcomed new and familiar faces to the most colourful of seasonal presentations.

The venue became a home away from home for the day with the fashion collections impressively displayed to bold and vibrant effect and the beauty clients setting up shop on the first floor and treating all guests to pampering manicures and beauty treats.

The bar in the centre of the venue became the social hot spot with sparkling drinks and delicious bites served to guests following their tours of the space and all that Modus Dowal Walker fashion and beauty clients had to offer for the coming summer months.

Modus Admin
Posted on Thursday, 6th of November 2008 | Permalink

Fashion

Calvin Klein Collection Presentation SS09

The fashionistas were out in force in Milan and were not disappointed at Calvin Klein. Francisco Costa’s view for SS09 Calvin Klein Collection was a masterclass in architectural origami.

Presented akin to a gallery exhibit highlighting the delicate and light feel to each piece whilst showcasing the clever folds and pleating of a collection designed to fold down completely flat.

The theme extended through to bags and shoes with a Toblerone-esque silver clutch and silver caged-heel pumps. Get those suitcases at the ready - the ultimate travel collection has arrived! 

Catherine Chapman
Posted on Friday, 26th of September 2008 | Permalink

Fashion and Product events

cK Calvin Klein Presentation SS09

Kevin Carrigan and uber-stylist Karl Templar mused over the selects for the next ck Calvin Klein advertising campaign whilst Jefferson Hack perused the line.

Bang-on trend with a nod to late 80s / early 90s classic Calvin Klein, a blend of the precious with the natural in white and neutral tones offset with metallics set the scene for a collection perfect for exotic climes.

Catherine Chapman
Posted on Friday, 26th of September 2008 | Permalink

Fashion and Brand events

Volvo Ocean Race - PUMA Team Launch

They said it never rains in Alicante ever …until now! Tony Lewis from Esquire and I flew to the not so hot Spain to experience PUMA sailing first hand before the team’s boat sets sail for the start of the official Volvo Ocean Race on the 11th October 08 .

Whilst Tony was taking part in the mini regatta on Thursday morning, myself and others from PUMA were busily preparing PUMA City (the moveable building following the PUMA team ‘Il Mostro’ from Port to port) for the evening festivities ….and yes it was still raining!

The afternoon comprised of trips on the ’Il Mostro’ and even the lack of wind did not deter Kenny, the skipper or the rest of the PUMA crew telling all about life on board for each gruelling leg of the race – good and bad!

I have a new found respect for these sailors and will be watching their progress on http://www.pumaoceanracing.com…

The sun finally made an appearance and there was just enough time to go to the hotel and change ready for cocktails at PUMA City hosted by Jochen Zeitz (CEO of PUMA), Antonio Bertone (Chief Marketing director) and Ken Reed (il Mostro skipper). Canapés were consumed and Champagne flowed with everyone was out on the sundecks overlooking the harbour. The cool music and sunset made for a perfect end to the days sailing and trip to Alicante.

Amy Sharp
Posted on Thursday, 25th of September 2008 | Permalink

Brand events, Fashion and Product placement

Sinha Stanic SS09

Sinha Stanic held their London Fashion Week show at the Royal Academy of Arts on Thursday.  The design duo took their inspirations from Peter Doig and Teddy Girls and mixed up together created a calamity of colour and print. 

The Teddy Girl tailoring saw slim cut trousers, Cotton USA Teddy Girl shirts and slim fit jackets.

The bright bright colours clashing pink and red, prints entitled “drowned palm” and “black sun” depicted barren landscapes.

Karmen Wijnberg
Posted on Friday, 19th of September 2008 | Permalink

Fashion, London Fashion Week and Runway Shows

Margaret Howell SS09

The Margaret Howell store on Wigmore Street was quickly transformed on Thursday into slick catwalk space for the Spring Summer 09 show and was soon filled with some of London’s top fashion press.

The clean classic lines that Margaret is so renowned for had us all making mental shopping lists of what to buy when the collection hits the shops next February!

Harriet Brown
Posted on Friday, 19th of September 2008 | Permalink

Fashion, London Fashion Week and Runway Shows